Kodak Reintroduces Super 8 Film in New Plan to Repeat Previous Bankruptcy

Kodak has announced that it will reintroduce the Super 8 Camera for creating movies on film. According to Kodak CEO Jeff Clarke, “This camera will allow Kodak to waste millions of dollars manufacturing a product that nobody wants.” Jeff Clarke went on to add, “Not only will customers be able to spend 400-750 dollars on a camera they don’t want, they will be able to spend an additional 50-75 dollars on film cartridges they don’t need.”

Kodak last produced a Super 8 Camera in 1982, and the new design is reminiscent of Kodak’s earlier cameras with the added feature of a digital viewing screen. With this camera, customers are able to record their movies on analog film that requires chemical processing.

For more on the Kodak Super 8 Camera see Kodak is Bringing Back the Super 8 as a Film Camera with Digital Features, Kodak Reveals a Digital Super 8 Camera That Records on Film… Wait What?!, and Kodak Goes Retro With New Super 8 Camera.

In related news, unnamed sources indicate the Ford Motor Company is bringing back the Model T.

January 7, 2016: Kodak really is introducing the Super 8 film camera, but as far as I know, it is not part of a concerted plan to repeat their first bankruptcy, although that may happen.

About Mark Mizen

I have over twenty years professional experience in all aspects of photography and digital imaging. I am Chair of the ISO WG5 TG2 committee responsible for physical properties and durability of imaging material and am currently with HID Global working on systems for security printing for IDs, licenses, and credit cards. Previously, I was Director of Digital Development at Creative Memories from 2009 to 2012 and was responsible for the Creative Memories digital products and services. I also established and directed the Creative Memories Technology Center, which evaluated new products prior to product introduction, assisted with production difficulties, and provided technical information to support product sales.

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