If you want to say something unbelievable, do it in print – at least that is the advice from an article titled “The Charm of Print” that appeared in the January/February issue of Ink World magazine. According to Ink World, “The trustworthiness of paper and ink has yet to be beat.” Ink World goes on to state, “The appeal of print is even more powerful when ink works well with paper so that it is able to display more effectively the strength of its color, its color gamut and and sharpness of its lines.”
Perhaps Twitter isn’t the best communications medium, after all.
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About Mark Mizen
I have over twenty years professional experience in all aspects of photography and digital imaging. I am Chair of the ISO WG5 TG2 committee responsible for physical properties and durability of imaging material and am currently with HID Global working on systems for security printing for IDs, licenses, and credit cards. Previously, I was Director of Digital Development at Creative Memories from 2009 to 2012 and was responsible for the Creative Memories digital products and services. I also established and directed the Creative Memories Technology Center, which evaluated new products prior to product introduction, assisted with production difficulties, and provided technical information to support product sales.
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