Creative Memories Wins PEN/Faulkner Award for Fiction

Our Promise - CM_20151110-1

By creating a whole new class of literature, pseudofiction, Creative Memories clinched the 2015 PEN/Faulkner Award for Fiction.  As dramatized in the short story, Our Promise, Creative Memories has made historically accurate information fictional by implying that information was true long after that ceased to be the case.

In this story, Creative Memories uses a time traveling accelerated aging chamber to go back in time to conduct product tests with equipment they no longer own. They also try to stop the digital photography revolution from taking place, but that proves impossible since the driving force for digital was just to strong. In conversations with this author, Creative Memories President Mark Lerud indicated that he was trying to create an alternate reality where everyone used traditional scrapbook photo albums and no one made digital photo books.

Lerud also stated that he might spend the $15,000 prize that comes with the PEN/Faulkner Award on product testing and that he was looking forward to reading excerpts from Creative Memories material at the Folger Shakespeare Library in Washington, DC later this month.

The original story, Our Promise, is also available in PDF Format.

November 12, 2015: Creative Memories cannot do extreme temperature testing, adhesive bleed tests, Sutherland rub, seem strength tests, slot strength, and material identification. They sold their environmental chambers and do not have the MTS tester shown in product and process testing. Some of the other tests and equipment I am not sure about.

No one except CM can conduct seem strength and slot strength tests since Creative Memories manufactures these products. Also, adhesive tests require the adhesive and CM paper, so they cannot be conducted by anyone else. CM’s wording in every section is “Specific tests we conduct include:” It does not say “specific tests conducted by others.” I just want CM to be honest about what they are doing. It’s the same standard I hold all companies to.


About Mark Mizen

I have over twenty years professional experience in all aspects of photography and digital imaging. I am Chair of the ISO WG5 TG2 committee responsible for physical properties and durability of imaging material and am currently with HID Global working on systems for security printing for IDs, licenses, and credit cards. Previously, I was Director of Digital Development at Creative Memories from 2009 to 2012 and was responsible for the Creative Memories digital products and services. I also established and directed the Creative Memories Technology Center, which evaluated new products prior to product introduction, assisted with production difficulties, and provided technical information to support product sales.
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4 Responses to Creative Memories Wins PEN/Faulkner Award for Fiction

  1. joyce says:

    Holding onto anger is like drinking poison and expecting the other person to die. Some time you will need to release your anger and get on with your life.

  2. Pingback: The Truth | All About Images Blog

  3. Bunnie Cleland says:

    Does this mean this post is pseudofiction because it is fiction based on fact?

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