Ahni and Zoe have won the Direct Selling Association’s ETHOS Award for best launch. Fortunately for them, the award does not actually require the company to be successful. This award continues the Direct Sales Association’s tradition of recognizing poor performance, since in 2013 the bankrupt Creative Memories won the award for product innovation for its Fabulous You campaign.
DisclaimerAll opinions on this blog are mine, not HID Global's.
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