“Mobile commerce is now the new normal,” says Karl Wiley, Shutterfly’s General Manager in an interview with TechCrunch. “This is no longer just an early stage trend. And mobile photography is also the new normal,” he adds. “Next year, about 40% of the photos taken in the U.S. are going to come from mobile phones, and already about a third of U.S. consumers are using their mobile device as their primary photo-taking device. Techcrunch.com
2013 is almost upon us and camera phones continue to take over the photo market. Is your phone your primary camera? For one-third of Americans it is.
At this point, I take about 80% of my photos on my phone. I am consistently amazed at the quality, even under less than ideal circumstances. These two photos were taken in near darkness, and while they are not perfect (I recommend that Apple improve dynamic range), they certainly capture Christmas memories.
By the way, Shutterfly has a new iPhone App that allows photo gifts to be ordered directly from iPhone, Facebook, Instagram, or Shutterfly. Their rendering technology is particularly impressive, since they are able to show you exactly what your customized photo product will look like. Even mugs are accurately rendered.
No word yet on when Costco, Creative Memories, and others will follow suit with similar Apps, but I’ll be waiting.