A Picture Is Worth a Thousand Words

20091112_A Picture Is WOrth a Thousand WordsThe following information is from Alexis Gerard, Founder and President, Future Image at the 63rd Annual I3A Conference on Imaging Innovation. Personally, I think a picture is actually worth 10,000 words. What are your thoughts?

Why A Picture is Worth 1000 Words

Whenever communication calls for description of people, places, objects, or processes, IMAGES (Still or Motion) have the following advantages:

  • More Efficient (less time used at either end)
  • More Appealing (you “get to it” faster)
  • Capture information with greater completeness/integrity
  • Avoid language-based problems (global economy)
  • Avoid need for specialized vocabulary
  • Have greater power of conviction

About Mark Mizen

I have over twenty years professional experience in all aspects of photography and digital imaging. I am Chair of the ISO WG5 TG2 committee responsible for physical properties and durability of imaging material and am currently with HID Global working on systems for security printing for IDs, licenses, and credit cards. Previously, I was Director of Digital Development at Creative Memories from 2009 to 2012 and was responsible for the Creative Memories digital products and services. I also established and directed the Creative Memories Technology Center, which evaluated new products prior to product introduction, assisted with production difficulties, and provided technical information to support product sales.
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